4 Billion People in the Audience
To engage potential customers and connect with your current audience, you need to meet them on their turf. The Leap Digital team offers support for your social media marketing activities, helping design and execute campaigns to build your brands and your business.
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4 billion people use at least one social media site
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9% increase in users per year
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2 ½ hours every day are spent on Facebook, YouTube, Twitter, Instagram, Snapchat, LinkedIn, and Tik-Tok
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50% of the world’s population uses social media
Connect with Social Media
Boost Brand Awareness &
Connect With Customers
The internet is often the go-to resource when researching brands to buy, but now more than 4 in 10 consumers turn to social media networks for brand information. A brand awareness campaign on your social media sites can improve your ability to connect with customers. But how do you ensure your brand stands out in the crowd?
Find People Interested
in You through Online
Lead Generation
When you’ve built brand awareness and engagement, a logical next step is generating leads with social media marketing. Although all social media platforms have value, Facebook and LinkedIn are the top 2 sites for lead generation in the B2B space.
What’s essential for people to experience so that they’ll fill out a form to connect with you?
Our research and customer case studies help us identify compelling calls-to-action for your brand, ‘clickable’ (sometimes gated) content, and appropriate personalization for your target audience.campaign with 2 options: “Looking for Top Sellers?” or “Find Your Favourite” with each leading to a unique landing page
Engage Your Followers
Encourage People to
Engage with You Through
Conversion Campaigns
Conversion campaigns help you connect with people who are actively interested in your brand. A conversion can be a basic form fill or a more in-depth engagement like making a purchase, entering payment information, or ordering samples. Getting the right message across is vital because research shows weak social media ads can create a negative emotional response in less than 1 second!
What can you do to generate strong conversions?
Keep the 'Conversation'
Going through Retargeting
If someone visits your website, looks around, adds something to a cart, or makes a purchase, you can stay connected with them through a retargeting campaign. With retargeting, you’ll deliver an ad to customers or prospects that reflect their engagement with you. A customer who views one of your products may see an ad with more details and a link back to your website. A prospect who checks out your ‘contact us’ page could receive a message with benefits about doing business with you.
Effective retargeting campaigns are highly personalized and cross multiple channels. Keeping the conversation going means being present where your customers head next.
Did You Know?
78% of American Facebook users have discovered something to purchase via this platform
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YouTube is the world’s second most popular search engine
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25% of all referral traffic that goes to retail websites comes from Pinterest
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90% of marketers have noticed their social marketing efforts increasing their exposure
Acquire More Leads and Sales
Generate quality leads that are more likely to become your customers.
Build Brand Awareness
Get found by your customers and build
more awareness about your services.
Grow Your Online Reputation
Turn your customers into your brand loyalists
and biggest fans.
Improve an Ineffective Website
Transform your website into a lead generation
machine for your business.
Get Started
Book a time that works for you
Or we’ll call you