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Social Media Marketing

4 Billion People in the Audience

To engage potential customers and connect with your current audience, you need to meet them on their turf. The Leap Digital team offers support for your social media marketing activities, helping design and execute campaigns to build your brands and your business.

  • 4 billion people use at least one social media site

  • 9% increase in users per year

  • 2 ½ hours every day are spent on Facebook, YouTube, Twitter, Instagram, Snapchat, LinkedIn, and Tik-Tok

  • 50% of the world’s population uses social media

Connect with Social Media

Boost Brand Awareness &
Connect With Customers

The internet is often the go-to resource when researching brands to buy, but now more than 4 in 10 consumers turn to social media networks for brand information. A brand awareness campaign on your social media sites can improve your ability to connect with customers. But how do you ensure your brand stands out in the crowd?

Are you in a B2B Service Industry?


Invite New People

Map the Way to Your
Website with Traffic

Getting the most out of your online salesperson – your website – means people need to find your site online, easily. A traffic campaign on social media platforms gives customers a ‘map’ to your website through a link or a landing page.

How do you get people to shift from reading your ad to clicking on it?

Find People Interested
in You through Online
Lead Generation

When you’ve built brand awareness and engagement, a logical next step is generating leads with social media marketing. Although all social media platforms have value, Facebook and LinkedIn are the top 2 sites for lead generation in the B2B space.

What’s essential for people to experience so that they’ll fill out a form to connect with you?

Our research and customer case studies help us identify compelling calls-to-action for your brand, ‘clickable’ (sometimes gated) content, and appropriate personalization for your target audience.campaign with 2 options: “Looking for Top Sellers?” or “Find Your Favourite” with each leading to a unique landing page

Social media for Professional Service Firms can be a real challenge.

Request a meeting today to find out how social media has helped our clients from their firms.

Engage Your Followers

Encourage People to
Engage with You Through
Conversion Campaigns

Conversion campaigns help you connect with people who are actively interested in your brand. A conversion can be a basic form fill or a more in-depth engagement like making a purchase, entering payment information, or ordering samples. Getting the right message across is vital because research shows weak social media ads can create a negative emotional response in less than 1 second!

What can you do to generate strong conversions?

Keep the 'Conversation'
Going through Retargeting

If someone visits your website, looks around, adds something to a cart, or makes a purchase, you can stay connected with them through a retargeting campaign. With retargeting, you’ll deliver an ad to customers or prospects that reflect their engagement with you. A customer who views one of your products may see an ad with more details and a link back to your website. A prospect who checks out your ‘contact us’ page could receive a message with benefits about doing business with you.

Effective retargeting campaigns are highly personalized and cross multiple channels. Keeping the conversation going means being present where your customers head next.

Did You Know?

To begin understanding the impact social media marketing can make on your business, look no further than these statistics:

  • 78% of American Facebook users have discovered something to purchase via this platform

  • YouTube is the world’s second most popular search engine

  • 25% of all referral traffic that goes to retail websites comes from Pinterest

  • 90% of marketers have noticed their social marketing efforts increasing their exposure

We do more than just Social Media Marketing

Having an effective social media plan is just one component of your digital marketing strategy. You wouldn’t try pitching a tent with one pole; the same goes with digital marketing. If you want to see results from your digital efforts, you need to think beyond social.

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Acquire More Leads and Sales

Generate quality leads that are more likely to become your customers.

Get More Leads

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Build Brand Awareness

Get found by your customers and build
more awareness about your services.


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Grow Your Online Reputation

Turn your customers into your brand loyalists
and biggest fans.


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Improve an Ineffective Website

Transform your website into a lead generation
machine for your business.


Get Started

Book a time that works for you

Or we’ll call you

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